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Tips for choosing make-up for Asian skin

by Ronita Dutta
powder If you're an Asian woman you'll know all about the trauma of finding a foundation to suit your skin colour, but there are a few key issues that should help to determine your choice

While the shelves seem to be piled high with all manner of powders and foundations promising even coverage, light-deflecting pigments, illuminating finishes and more, the chances of you finding an exact match for your skin tone are pretty slim. Farah Naz, a British Asian who was frustrated by the lack of choice decided to launch her own brand to fill this obvious gap in the market. The result was EX1, a brand new and affordable range of foundations and powders aimed exclusively at Asian women. Here's her advice on finding the right foundation.

What to look for
Asian women need to look out for foundation that has yellow undertones. These will enhance the natural colour of the Asian skin tone. Make-up for black or Caucasian skin has pink and red undertones, which are unsuitable for the Asian complexion resulting in a look that is either too orange or chalky and ghost-like.

Pitfalls to avoid
Selecting the right colour foundation is about choosing a shade that is as close to the natural skin tone as possible. Trying to darken or lighten the skin tone with foundation will only result in a mask-like finish that will leave the skin looking dull.

Where's the best place to test it?
The best place to test foundation is on the jawline. The skin tone on the hand could differ to that on the face and it is essential that the make-up blends in well around the jawline so as not to leave a noticeable line.

Covering an uneven complexion
Generally a medium foundation is best for good coverage of imperfections, as it will not appear too thick. In more serious cases where extra coverage is required, it is best to use a concealer rather than a heavy foundation. The whole look can then be sealed using a light dusting of powder.

  • EX1 powders (£6.99) and foundations (£7.99) are available from Lloyds pharmacy, leading independent chemists and beauty salons nationwide. For stockists call 0845 4562738 or visit www.ex1cosmetics.com
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    Created: 20/08/2004  Updated: 27/07/2005
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