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  |  Promotions  |  A fresh approach to laundry
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Promotions
Transform coffee breaks
A sprinkling of Latte Creations makes an everyday coffee break extra special
Try a fresh approach
Ecover's Non-Bio Integrated Powder uses the power of nature for brilliant results
A summer to remember
Win a delicious wine cellar and VIP weekend to Hard Rock Calling at Hyde Park
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Some surprising facts from the Colonel
Get your three a day
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A fresh approach to laundry





Washing clothes is one of the most basic of household chores, something that many of us do on auto-pilot and rarely stop to question the manner in which we do it. In a world of technological breakthrough it's important to remember the simple things, like how to care for your old faithful jeans, your favourite tee-shirt and your little black dress

First, a quick (but important) lesson - Bio and Non-Bio - what's the difference? Ecover's Biological laundry powder contains enzymes, which are used in a wash to break down protein and fat-based stains and are ideal for clothes with soils and stains.

Ecover's Non-Biological Integrated Powder is recommended for whites and colourfast laundry. It does not contain enzymes but works by using an integrated bleach activator to clean the clothes without using optical brighteners - an added chemical in conventional detergents which make an irreversible chemical bond with the skin and reflect light, making clothes and bed linen look brighter than they are.

What's more, Ecover's Non-Bio Integrated Powder has been proven to be as effective as the leading brand - it works so well that it has been awarded The Good Housekeeping Institute Tried/Tested/Trusted quality standard.

Top Tips for simple laundry success

  1. Labels - it sounds obvious but many of us forget to read them and end up ruining our favourite dress or shrinking our woolly jumper by washing at the wrong temperature (check your washing machine manual if you're not sure what some of those washing symbols mean).

  2. Clothes have hand wash labels for a reason; they need special care. Use a gentle liquid for this task, Ecover Delicate liquid is a great option.

  3. Washing machines work most efficiently when they are almost full - just keep a few inches free at the top.

As you'd expect from Ecover, none of their range contains phosphates or optical brighteners, and their products are made from plant and mineral based ingredients. They prefer to use the power of nature for simply brilliant results.

For more information visit www.ecoverextreme.com



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