'Do a Good Turn' with Ariel

The energy we use as individuals every day creates almost half of UK carbon dioxide emissions*. Ariel is encouraging you to make a difference by supporting the Energy Saving Trust, one of the UK's leading organisations, who aim to cut emissions of carbon dioxide by promoting the efficient use of energy. Here's how:
Reducing the energy we use through every day chores can help reduce our carbon footprint. One of the simplest ways to do this is by re-thinking the way we do the laundry. By turning the dial on your washing machine down to 30 degrees you can 'Do a Good Turn' for the planet as one of the many ways to help reduce global warming and climate change.

'Cool Clean' technology
Using Ariel means you can 'Do a Good Turn' and still have that brilliantly clean wash at cooler temperatures. With Ariel's 'Cool Clean' technology your wash will be wonderfully clean and fresh at 30 degrees.How do I 'Do a Good Turn' with Ariel?
Here's how you can get actively involved with Ariel and help make a difference to the environment:
- Visit their website at www.doagoodturn.co.uk, sign up and commit to do your washing at 30 degrees. Then take your energy saving one step further and calculate your household energy and money savings online. Plus, here you can read the latest information on climate change, blogs and interviews with our energy experts, Joanna Yarrow and Oliver Heath, as well as tips from the Energy Saving Trust. Enter our competition to win a Toyota Prius, and there'll also be the chance to win some other fabulous prizes: a new energy-efficient Indesit Moon washing machine and an eco-makeover for your home by Oliver Heath.
- Visit one of our 'Do a Good Turn' road shows around the country to see a designer energy efficient home and learn more about reducing your carbon footprint. The energy doctors from the Energy Saving Trust will be full of ideas on how you can improve your household's energy efficiency.
For more information on the Ariel's Do a Good Turn campaign, and find when a roadshow will be visiting a shopping centre near you, visit www.doagoodturn.co.uk
Turn it down
Oliver Heath, one of the UK's top interior and eco-designers and TV presenter says: 'I'm supporting Ariel's campaign to help reduce the energy we use in our homes by washing at 30 degrees. Turning our washing dials down to 30 degrees is one good turn we can all do for the planet and an easy step towards a more eco-friendly life.'
Joanna Yarrow, environmental expert and founder of Beyond Green, a company specialising in sustainable living, agrees: 'In a country where the vast majority of households wash laundry at 40 degrees or above, turning to 30 degrees is a really simple and effective way to use less energy and reduce your environmental impact on a regular basis. It takes no extra time yet such environmental benefits are important. What's more, you'll save money and your clothes may last longer!'
Why not follow Joanna and Oliver's eco and energy saving tips, which could save you money in the long run as well as ensuring you're doing your bit for the planet.
Next page: Joanna and Oliver's eco and energy saving tips

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