Have you tried every diet going with no success? Are you struggling to incorporate a healthier diet into your lifestyle? iVillage.co.uk has teamed up with Tesco Diets to provide online diet plans to help you look and feel better about yourself

Considering the convenience, privacy and support that following an online weight loss plan provides, it's not surprising that the online dieting industry is growing by about 25 per cent per year, while slimming clubs are decreasing at a similar rate. The Tesco Diets online subscription-based dieting programme has teams of nutritionists, fitness experts and customer support staff ready and waiting to answer any of your queries or simply offer you a virtual hug when motivation is waning.

Pick and choose
Wave goodbye to diet boredom with 16 different diets to follow, you'll be spoilt for choice. Whether you want a clean eating plan like the Glycemic Index (GI) diet, or a very specific health-based plan to help manage diabetes or heart conditions, you will be catered for by the Tesco Diets team of nutritionists who design all the diets along UK government guidelines on healthy eating.

Good sense
Don't worry, you won't go hungry. All the diet plans are designed to encourage you to eat three main meals and a snack every day. You will learn about healthy eating and understand the importance of controlling portion sizes, and maintaining weight loss.

What can you expect?

• Personalised weekly meal plans tailored to your lifestyle, activity level, food preferences, health requirements, favourite supermarket and weight loss goals.


• A weekly shopping list based on your meal plan to make it easy at the supermarket. Your shopping list and meal plan will be prepared, ready to print off


• A mentor to help you if you have any concerns / need motivation or want someone to celebrate your success with


• A weekly weigh-in, online, at a time to suit you. No more embarrassing public weigh-in classes!


• Feel free to ask the Tesco Diets team of nutrition/motivation experts about any questions, queries or concerns you have - they are here to help. You can talk to them via email, phone or live chat.


• Access to a large online community so you can get support when you need it! Meet thousands of dieters on the Tesco Diets support boards, chat rooms, or make your own circle of friends.


• Attend regular online meetings hosted by a Tesco Diets nutrition / fitness experts


• Weekly newsletters full of tips, advice and motivational support, plus additional ideas and motivational features on the Tesco Diets website

At only £2.99 per week, why not sign up today*?

*10-week minimum subscription